Skip to main content

Why is Social Media so Addictive ?

 



“It is hard to be ‘present’ with the omnipresent imposition of technology. When I am with family, technology reminds me of work. When I am alone, technology reminds me of friends I am missing. When I am at work, I cannot be present when technology reminds me of friends and family.”
“My attention span has been condensed. It’s more difficult to concentrate for long stretches. There is less face-to-face interaction in the home. It’s not good.”
 “I have a much harder time sitting still and doing nothing than I used to, and I also have a much harder time sitting still and doing ONE thing than I used to”.....These are some of the difficulties which each person in this so called "Modern Digital World" faces.

        😂  Which Social Media platform Vegans hate the most ? Google Meat...
        😅  Why would doors do well in social media ? Everyone is looking for their handles.

Come lets decode how these dynamic , magnetic 🧲 and versatile digital entities are designed to distract 🤳 !!

   Large Tech Giants 📱 use "Dopamine" to control your behaviour exploiting the neuroscience 🧠'of our body. Dopamine is a hormone released during the pursuit of happiness 😊 and anticipation.

  Dopamine plays a existential role in 'Brain Reward🏆System' where these social media apps try to bring hikes📈 in hormone levels to keep you excited like a Gambling Slot Machine 🎰. PULL TO REFRESH 🔄 = PULL THE LEVER of casino...

1) Echo Chambers 📢
             Algorithms are developed in such way that based on your Likes👍 , Subscriptions , Interests and Data it filters you into a digitally created invisible community 👥 which caters your opinions and views.

2) Infinite Scrolling ♾️
       Fast 🏎 Paced - Short Form Content is looped 🔁 and tailored in such a way that it is endless and bottomless. If a person downloaded TikTok for the first time and watch 5 videos 🎥, the next day it would take 10 videos for the same dopamine 🧪 hit......The baseline of Dopamine rises increasing Dependency.

3) AuToplay 
        Autoplay of Videos and Recommendations are ployed by the companies to hook you into the rabbit hole🕳.
Huge Traffic 🚦 Refilling of Ideas is better than a conscious choice by the user.

4) Like Share Subscribe !
             We enter the social media with a vague hope ✌️ of social validation and appreciation "...…May Be Someone liked my vacation 🏖️ post". Reassurance of one's worth has a person's  Self esteem in stake.

5) Intermittent Reward System
             Social Media is unpredictable and filled with anticipation of a future prospect of Jackpot 💎 of Instant Information enabled by trigger , action , reward and investment loop.

# 😱  Average user spends 151 mins in Social media apps
# 🤯  There are over 5 BILLION Internet users in the world 

So whether its WhatsApp or Instagram - different names owned by the same company and same motives to monetize the "ATTENTION ECONOMY"...........😲


Comments

Post a Comment

Popular posts from this blog

Why is Caviar So Expensive?

   1000 to 113,630 Dollars is the range of pricing of the pinnacle of luxurious feasts, a symbol of majesty in cocktail, the GREAT Caviar. Caviar is basically unfertilized eggs derived from female species of Sturgeon like Beluga, Ossetra and Sterlet.  Let's find out how this shiny, slimy black pea got into the list of expensive food.  Taste and Flavour            Caviar's unique taste of heavenly balance of velvety texture, slightly salty crackling pop of fresh fish taste. The multisensory exquisite profile of these marine bubbles substantiates it's hefty price tag.  Rarity of Sturgeon Fish            85% of the Sturgeon species are in the verge of Extinction due overfishing, habitat loss and pollution. Hence a lot of regulations have been imposed on the production of Sturgeon fishes esclating the inventory costs to meet the established high standards.  Labor Intensivity and Expertise             Caviar production is Labor intensive form the beginning to the end. The Sturge
Post a Comment
Read more

How does Google Maps make Money ?

Navigation and Money :  D iscovering the Revenue Streams of Google Maps Google maps with over a billion users monthly, 5 million active apps using 20 petabytes of data is considered synonymous to World Maps.  Google earns nearly 279 billion dollars annually , in which Ad Revenue accounts to more than 81% . Maps generates about 3 Billion dollars, so come let's explore how a free to use app manages to make money.  Ads Sense Google charges companies to advertise while the companies get the benefit of brand exposure to the millions of people that use Google products Along the right side of the search results screen are a number of small advertisements for Boston-based businesses, hotels, restaurants, and links to other sites selling hard-copy maps of the city. This type of paid advertising is the primary way in which Google earns its revenue. Business Listings Google offers businesses the option to showcase their distinctive logos on maps in lieu of generic icons, provided they pay a f
Post a Comment
Read more

Psychology of Names

The most important anchorage to our self-identity throughout life remains our own name Research indicates that within 1/10th of a second, individuals form initial impressions based on facial and physical attributes. This blog explores the profound influence of names on various aspects of life, including career, relationships, and personal development. Come lets figure out the entire stuff in front , behind and between the lines. The Cultural Significance of Names Names, deeply rooted in cultural contexts, hold immense importance. The aftermath of the 9/11 terror attack in America revealed biases against individuals with Arabic-sounding names, showcasing how cultural perceptions affect opportunities. Star - Name Relationship     In ancient times, names were given based on the baby’s birth star, which was believed to have a significant impact on their life. Aarav means “peaceful,” while the name Aadhya means “first power.” The Religion Nomenclature Indian names are also influenced by rel
1 comment
Read more